Playful nostalgia from Londons "A New Brand". Beautiful quality thrift style sweats & tees made in Portugal. ANB is paying respects to "the good old days" & keeping those halcyonic memories alive.
All the jersey is pigment dyed and the positional prints baked before everything is stone washed as a nod to that unmistakable thrift store look. American iconography has been twisted to see things from an altered perspective. ARMY becomes ARTY, COACH becomes COUCH etc. This isn’t just an homage, it’s a love affair brought to life.